Start a Small Landscaping or Lawn Care Business
Start a Small Landscaping or Lawn Care Business
You want to get into the landscaping business or start a small lawn care service. Excellent decision; this is one of those tried-and-true enterprises that, if done correctly, will always be in high demand. I’ve seen men transform an old pickup and a mower into a six-figure business in two seasons, while others fail because they didn’t prepare, price correctly, or hustle. So I’m offering you the true plan, from day one to large-scale expansion, as well as how a cheap landscaping franchise may help you get started.
Why a Landscaping Business Still Works
Here’s what I like about the landscaping industry: grass grows whether the market is up or down. People always want clean lawns, manicured shrubs, and attractive flower beds, especially busy homeowners and companies that would rather pay you than push a mower themselves. Furthermore, high curb appeal sells properties faster, therefore real estate brokers prefer good lawn care teams. And if you create trust, you’ll earn repeat business: weekly mowing, seasonal cleanups, mulching, and even snow removal if you live up north. Recurring revenue is what keeps you afloat throughout the year.
Two Paths:
Let’s break it down:
Go Independent:
Start with your own name, a truck, some equipment, and build your client base door-to-door. More freedom, all profit is yours but you do all the branding, quotes, marketing, and operations.
Affordable Landscaping Franchise:
If you want training, brand recognition, and an established system, a franchise may be worth considering. Consider Lawn Doctor, The Grounds Guys, or Weed Man, which have buy-in costs but help you attract clients faster with corporate marketing support. There is no proper answer; it just depends on whether you like ultimate control or a smoother launch.
What Services Should You Offer?
When you’re starting out, keep it simple, do what people always need done:
Weekly Lawn Mowing
Edging & Trimming
Seasonal Cleanups
Bush & Hedge Trimming
Fertilizing & Weed Control
Landscaping Projects
Pick the Right Customers
When you’re fresh, it’s tempting to say “yes” to everyone; but, don’t. Choose jobs that are near together so you don’t have to drive around for $50 every now and again. Choose communities where people value and can afford a well-kept yard. Older people, busy professionals, and HOAs are goldmines for recurring business. Small business contracts, stores, offices, and small apartment complexes prefer trusted local companies and typically pay faster than homeowners.
Pricing
Many newbies make the mistake of charging too little. They believe $25 to mow a lawn is a wonderful deal, but they overlook gas, time, wear and tear, taxes, and insurance. Price wisely or you’ll waste your gear and weekends for nothing. Always measure the yard, determine how long it will take, and account for your hourly rate, travel time, and dump costs if you move debris. And don’t be hesitant about setting minimums; you want consumers who appreciate your time.
Marketing
Here’s how I’d get your first 20 customers, hands down:
- Door-to-Door Flyers are Old-school but it works. Drop them in nice neighborhoods. Be polite, smile, talk to folks.
- Facebook Groups will help alot, Post before-and-after shots, offer a spring cleanup special. Neighbors share this stuff.
- Google My Business is a Must-have. Show up when someone searches lawn care near me. Get reviews, real ones.
- Network is important, Realtors, small property managers, they love a guy who can keep yards looking sharp.
Should You Hire Right Away?
Not at first. Run lean, you + maybe one helper is plenty until your schedule is full. Once you’re booked solid, then hire steady help.
Final Thoughts
A landscaping firm or lawn care service requires honest money, basic equipment, clear work, and satisfied repeat clients. You’re not trapped within; you’re your own boss, and if you do it well, it may become greater than you ever imagined. Begin modestly, price wisely, perform tidy, trustworthy service, and before you know it, neighbors will be asking, “Hey, can you do my yard too?”




